What 350,000 users taught me about growing on Open Social

In nine months, we grew Skylight Social from zero to over 350,000 downloads. This lightning talk distills the most important lessons from that journey; how to message open social to a broader audience, how to read user behavior over user requests, and which tools and collaborations actually scaled. It’s a practical look at what worked, what didn’t, and what I’d do again if I were starting today.